Eugenia Brini
Italy
Eugenia has been using Canva since 2016 and she has been a Canva Creator since 2021. Read on to learn more about her design process, her strengths as a Creator and what her favourite types of templates are to create for Canva.
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How did you get started using Canva, and what inspired you to start creating with it?
I started using Canva because I’m always looking for tools to teach to make life easier for my clients. I thought it might be stimulating to create templates because sometimes, as a graphic designer, I am guided by others and I want to train my creativity.
Can you walk us through your design process? How do you approach a new project using Canva?
When I have to design I first wonder what the message is and who I’m going to talk to. I don’t open the program if I don’t know what I want to tell. Then I open a document of the correct format and build the project step by step. If I’ve made a micro-sketch, I try to bring it back into the document by looking for the elements and then arranging them harmoniously.
How do you keep up with the latest design trends and incorporate them into your work with Canva?
In general, I think trends are interesting, but you always have to think. They must be consistent with the message, the target and the coherence of the project. I keep informed and continue to train my creative mind and feed on stimuli on a daily basis.
What do you consider to be your strengths as a Canva Creator, and how do you leverage those strengths in your work?
Be minimal, try to have a useful and fresh design. I would like to convey the importance of designing in a coherent and simple way, because graphics are magical if they are at the service of people.
What are your favourite types of templates to design for Canva?
My favorite templates to design are Instagram carousels and posts, but also posters and postcards, and CV’s.
Presentations and infographics, when I can send them for review, stimulate me a lot.
